The Youth Apprentice Program at Northcentral Technical College faced the challenge of effectively showcasing the various fields students could enter while highlighting their authentic experiences in those roles. Without engaging narratives, potential participants and their families might not fully grasp the program's value or the real-life impact it had on students' lives and careers. This lack of storytelling risked leaving the program underrepresented and less appealing to prospective apprentices, making it essential to capture the personal journeys that define their apprenticeship experiences.

The approach focused on capturing the authentic journey of Abbygail Oertel as she navigated her apprenticeship in the transportation field. The goal was to showcase not only the skills she developed but also her personal growth and the sense of community she experienced.

To achieve this, the filming included dynamic shots of Abbygail engaged in various tasks within the shop, highlighting her enthusiasm and problem-solving abilities. Interviews with her supervisor provided insight into her contributions and the supportive environment that fostered her development.

The final video showcased Abbygail Oertel's inspiring journey through the Youth Apprenticeship Program, effectively highlighting her experiences and growth in the transportation field. It now resides on a dedicated landing page for Northcentral Technical College (NTC), where it complements other success stories and serves as a powerful promotional tool. Additionally, the video has been shared on YouTube, broadening its reach and impact. It is also featured during presentations at local schools, allowing the Youth Apprentice staff to engage directly with students and promote the program's benefits. The results have successfully increased awareness of the program and demonstrated the tangible benefits of apprenticeships to prospective students.